Let’s Work! Name * First Name Last Name Business Email * Website * http:// GOALS Monthly Advertising Budget * Main Goal 1 * Main Goal 2 * Desired Cost Per Lead Desired Cost Per Sale Desired Return On Ad Spend For every $1 spent on advertising, how much money would you want back in sales? CONTENT Mission Story Niche Unique Selling Proposition Proof Media mentions, awards, etc. Feel free to include URLs here. Content Producer * Who makes your content? Pieces Of Content Per Week * 3 Top Blog Articles Add URLs to your top 3 blog articles here. 3 Top Videos Add URLs to your top 3 videos here. TARGETING Customer Interests * Competitors * Workplace Targets Ex. Microsoft, the media, etc. Job Titles Ex. Nurses, Executive Assistants, Construction Workers, etc. Thank you!
